Social network marketing Literature review Example | Topics and Well Written Essays - 500 words

Social network marketing - Literature review Example Thus, in this customer-oriented financial system, companies are trying to discover additional money-making methods to promote their business services and products-line, access existing clients, and make new users/clients across the business boundaries (Phillips et al., 2010). In addition, social networking websites facilitate users to communicate with people who exchange or distribute similar ideas or information. Although these websites were originally produced to assist social associations, dealers are recognizing the prospect of these sites to offer the mechanisms to encourage valuable services and products of business. In this scenario, a very popular social networking website in the U.S. is Facebook, which comprises more than 500 million worldwide users. Additionally, the social networking websites similar to Facebook, Flickr and MySpace have turned into a well-liked method to distribute and publicize web based material. Their huge fame has directed to viral marketing methodolog ies that try to offer useful content, services, effective products and thoughts through these social networking websites.